Direct Mail Advertising

Advertise your business door to door

Alsett Direct Mail

Direct Mail Advertising

Direct Mail Advertising may be the most cost-effective form of advertising on the market today; not only does it have the potential to reach every customer in your area, but you can also use this Postal Service program as promotional tools for sales or coupons with ease.

Types of Direct Mail Advertising

Direct mail advertising is one of the most effective ways to reach potential customers. By sending carefully crafted sales messages directly to their mailbox, businesses can connect with customers on a personal level and encourage them to take action. While there are many different types of direct mail advertising, some of the most popular and effective options include postcards, sales letters, circulars, and catalogs. Thanks to the wide reach of the postal service, businesses can target customers in any part of the country with their direct mail advertising campaigns. And with careful planning, businesses can ensure that their campaigns are highly successful in generating leads and driving sales.

1. Post Cards

2. Sales Letters

3. Circulars

4. Stuffers

5. Folders

6. Broadsides

7. Catalogs and Booklets

8. House Organs

9. Package Inserts

Direct Mail Package Inserts

Direct mail package inserts are small leaflets used to promote the purchase of related products. For example, the Colgate Palmolive company prints on the lap of their packages “use Colgate brush for better results.” By including these types of inserts, companies are able to increase customer loyalty and boost sales. Package inserts are an essential marketing tool for any business, and they can be used in a variety of ways to achieve different objectives.

Direct Mail House Organs

Direct mail house organs are company magazines that are sent to wholesalers, retailers, salesmen, and prospective customers free of cost in an effort to increase sales. The magazines typically feature articles about the company’s products and services, as well as tips for using them. In addition, Direct mail house organs often include coupons or discounts that can be used on future purchases. By providing valuable information and incentives, Direct mail house organs can encourage customers to buy from a particular company again in the future.

Direct Mail Catalogs and Booklets

Direct mail catalogs and booklets are a great way to reach potential customers. They offer clear and concise information about products, as well as selling terms and conditions. Direct mail catalogs and booklets are an excellent way to reach a wide audience, and they can be customized to target specific demographics. Additionally, direct mail catalogs and booklets are cost-effective, and they provide a tangible way for customers to learn about your products.

Direct Mail Broadsides

Direct mail broadsides are a type of print advertisement that is designed to catch the eye and encourage customers to take action. These oversized folders are usually brightly colored and attractively illustrated, with the goal of making a big impression on potential buyers. Broadsides often contain a large amount of text, detailing the special offers or discounts that are available. They may be displayed in retail stores, or sent directly to wholesalers and retailers. Direct mail broadsides can be an effective way to reach a wide audience and boost sales.

Direct Mail Folders

Direct mail folders are one of the most versatile marketing tools available. They can be used to mailed alone or used to package other marketing materials. Direct mail folders come in a variety of sizes and colors, and can be customized to fit your specific needs. Direct mail folders are an excellent way to grab the attention of potential customers and get your message across in a clear and concise way. In addition, direct mail folders are a cost-effective way to reach a large audience with your marketing message. Whether you’re looking to increase brand awareness or drive sales, direct mail folders are an essential tool for any business.

Direct Mail Stuffers

Direct mail stuffers are a means of amplifying the sales letter by providing illustrations. They come in different shapes, sizes and colors. They can be anything from simple flyers to detailed product information sheets. Direct mail stuffers give customers the opportunity to learn more about the products they are interested in. They also provide a way for businesses to reach a wider audience. Direct mail stuffers are an essential part of any marketing strategy.

Direct Mail Circulars

Direct mail circulars are one of the most common and effective methods of marketing. They usually consist of several pages and include all the details of a product, making them an excellent way to emphasize product features. Circulars are also typically printed on high-quality paper with photographs, which makes them more visually appealing and trustworthy. Plus, since they’re sent directly to consumers’ homes, they’re much more likely to be noticed and read than other forms of advertising. Direct mail circulars can be an extremely effective marketing tool for any business.

Direct Mail Sales Letters

Direct mail sales letters are a type of sales letter that is sent through the mail to potential customers in order to induce them to buy a particular product. Direct mail sales letters are one of the most widely used forms of sales letters, and their main objective is to arouse interest and create a desire for the product. Direct mail sales letters are speedy, economical, and effective in getting immediate action, making them an essential tool for any business.

Direct Mail Post Cards

Door 2 Door Mailing

By using EDDM, you’ll be able to reach every single customer in the area. And it’s not just effective for promoting good sales or coupons – you can do anything! With nationwide coverage, this program is a great way to get your message across with ease!

USPS Pricing & Rates

Postcard (3.5 x 5 up to 4.25 x 6 finish size)
First Class	Presorted Automation: $0.306 – $0.326
	Presorted Non-automation: $0.34
	Single Piece: $0.40

Letter (3.5 x 5 up to 6.125 x 11.5 finish size) & Self-Mailer (3.5 x 5 up to 6 x 10.5 finish size)
First Class	Presorted Automation: $0.426 – $0.485
	Presorted Non-automation: $0.494
	Single Piece: $0.58

USPS Marketing Mail (Standard)	Presorted Automation: $0.277 – $0.330
	Presorted Non-automation: $0.323 – $0.336

Non Profit	Presorted Automation: $0.146 – $0.199
	Presorted Non-automation: $0.192 – $0.205

Flat (6.125 x 11.5 up to 12 x 15 finish size)
First Class	1oz – Presorted Automation: $0.555 – $0.891
	1oz – Presorted Non-automation: $1.00
	2oz – Presorted Automation: $0.755 – $1.091
	2oz – Presorted Non-automation: $1.200
	1oz – Single Piece: $1.16
	2oz – Single Piece: $1.36